Two different strengths. One shared approach.

We're Jamie and Kelly, the people behind Elk & Squirrel. One of us makes sure your website is built properly and keeps working. The other thinks about how it should look, feel and read. Together, we look after the whole thing, and neither side is an afterthought.

Jamie and Kelly, the two people behind Elk & Squirrel

The people you'll work with

Jamie
Development & performance

Jamie. The technical side.

Jamie has been building for the web for 20 years. He joined Swico in the late 1990s, the UK distributor for Raymond Weil and many other watch brands, running every layer of its online business from servers and stock systems to the catalogue and the websites themselves. In 2017 he joined Movado Group as Global E-commerce Development Manager, developing the online stores for brands including BOSS, Coach, Tommy Hilfiger and Lacoste.

In 2020 he founded ELK Digital to do the same standard of technical work directly for smaller businesses. His core platforms are WordPress, WooCommerce and Shopify. Offering development, performance, integrations, technical SEO and ongoing support himself.

He cares about getting the foundations right and making sensible technical decisions. He's also interested in where technology is heading, particularly AI, automation and the ways new tools can improve how businesses work.

Kelly
Creative direction & design

Kelly. The creative side.

Kelly looks after creative direction, website design, content and marketing. She loves getting to know a business and understanding what makes it different, with 11 years' experience across marketing, content, design and business development.

She's interested in the details that don't always make it into a website brief: what matters to the person running the business, what they want customers to understand, the questions those customers are asking and what they need to know before making a decision.

For Kelly, a great website puts the right information in front of the right people, answers their questions before they've had to ask and builds trust from the moment they land on the page. Your website should feel like you, but it also needs to work for your business, turning visitors into enquiries and enquiries into customers.

Her real skill is understanding what you have in your head, even when it's hard to explain, and turning it into a website that feels right for you, connects with your customers and helps your business grow.

Why Elk & Squirrel

Strength and softness. Know-how and imagination.

Our name comes from the idea that the best websites need both.

The elk

Knowledge, reliability and technical strength.

The steady, experienced side that makes sure your website is fast, secure and dependable. Jamie founded ELK Digital, and that's where the Elk in our name comes from.

The squirrel

Creativity, curiosity and an eye for detail.

The warm, imaginative side that makes sure your website feels like you. Jamie has always said Kelly is like a squirrel, because one idea leads to another idea, which leads to another. So the squirrel is Kelly.

Better together

Different approaches. The same attention to detail.

We wanted to bring the creative and technical sides of building websites together from the very beginning. It means the person designing your website understands what's possible, and the person building it understands why the design matters.

Jamie knows how to build it. Kelly knows how to bring the business, and the people it's trying to reach, into the design. Together, we think about what the website needs to look like, how it needs to work and what it needs to communicate.

We're both detail-oriented, we share the same values and neither of us likes handing over something that doesn't feel finished. That's what makes the combination work.

How we like to work

What you can expect from us.

We listen first

You know your business. We take the time to understand it before suggesting anything.

We're honest

We'll tell you what we think needs doing, and what doesn't.

We keep it simple

No jargon for the sake of it. You'll always understand what we're doing and why.

You see it first

Mock-ups before the build, and a review before anything goes live.

We'll make it look right, and we'll make sure it works.

We'd love to hear about your business and what you're planning.

Say hello See our work Free website audit