Different businesses. Different ideas. Websites that fit.
There's no single style of website that works for every business. Some need to feel established and professional. Others need to be full of personality. Some have technical requirements most visitors will never know are there. We love the variety.
Several of these projects came before Elk & Squirrel had a name. Kelly Revell created the designs and content, and Jamie and ELK Digital built them. It's the same way of working we've brought together under one roof, and it helped show why combining our skills made so much sense.
OnPoint Accounting Ltd
A more considered approach to a specialist business. The group's firm for businesses turning over £1m and more.
Development: Jamie, ELK Digital · Design and content: Kelly Revell · onpointaccounting.co.uk
25 pages live: 8 core pages, 14 service pages and 3 case studies.
The challenge
OnPoint works with business owners and buyers who need specialist accounting, acquisition advisory and due diligence expertise. The website needed to reflect that level of experience and make complex services easier to understand.
Creative approach
A more considered design, stronger presentation of the business and clear routes for the different types of people making enquiries.
Development
[How ELK Digital built it]
The result
[The finished website, in a sentence or two]
GTA Accounting
31 bespoke pages, each with its own purpose, structure and carefully written content. No copied-and-pasted service descriptions or generic templates.
Development, SEO and GEO: Jamie · Design, content and SEO copy: Kelly · gtaaccounting.co.uk
31 pages live, 24 of them individual service pages, plus 48 articles.
The challenge
A very busy client with limited time to provide content, and 31 pages that each needed to say something specific.
Creative approach
Kelly put her accountant hat on: researching the services, understanding the terminology and writing each page to reflect the business while speaking to its audience.
Development
Jamie handled the technical build, with SEO and GEO optimisation throughout, from performance and page structure to making the content easier for search engines and AI-powered tools to discover and understand.
The result
A fully developed website combining detailed, industry-specific content, bespoke design and serious technical expertise.
Root2Growth Accounting & Advisory
Looking beyond what you can see. The group's firm for growing businesses turning over up to £1m.
Technical review: Jamie, ELK Digital · root2growth.co.uk
Root2Growth is an example of why technical knowledge matters as much as good design. Jamie carried out a detailed review of the existing website, looking at how it was built, how it performed and how search engines were being directed to its pages.
The review identified issues that wouldn't have been obvious to somebody browsing the website or looking at a headline automated SEO score. It showed the importance of examining what happens behind the scenes, not only what visitors see.
Client feedback
Kelly Revell did an amazing job of visualising and designing exactly what I was looking for. The team at ELK Digital then brought those designs to life brilliantly.
Johann also described the result as three fast, well-performing websites the group is proud of. Full wording to confirm with Johann
Johann GoreeOnPoint Accounting Group
Working with Jamie and Kelly has been an absolute dream. They've completely transformed our website, and I genuinely couldn't be prouder of the finished result. I love showing it off, and the compliments we get, particularly about how fast it is, speak for themselves.
It was a huge project, but they made the whole process feel incredibly easy. They really took the time to understand GTA, our services and what we wanted to achieve. The communication has been brilliant throughout. They're always on hand, nothing feels like too much trouble, and the banter is absolutely top tier. It's rare to find two people who are so good at what they do and so enjoyable to work with. Proper dream team. Couldn't recommend them highly enough.
James GoulsbraGTA Accounting